Ways to Use LinkedIn for Business – And they’re free!
If you have explored paid LinkedIn advertising opportunities for your business, you know that they are expensive (however, they are highly-effectively with the proper budget.) For marketing professionals managing a social media strategy, you most likely handle the messaging and distribution to your company’s LinkedIn page, but without a substantial social media budget, you tip toe around LinkedIn advertising opportunities. And then if you’re a non-marketing professional, well, you probably have a LinkedIn profile and that’s just about it, unless you’re one of the lucky ones that has a marketing resource publishing to your profile as well. This is all a good start, but there are so many more ways to use LinkedIn for business growth. Read more
