8 Crucial Questions to Answer Before Beginning a B2B Website Design Project

To create a successful B2B website design and marketing strategy, we guide our B2B clients through a series of questions that help us deep dive into their business, industry, target audience, goals and challenges.  The process is designed not only to help our team understand what’s important to communicate through the website design, functionality and messaging, it also serves to enlighten clients on what they need to focus on along the way in order to meet their objectives. It’s like a business plan for your website and the most important step for the kick-off of a B2B website development project. Before diving into your own website project, here are a few questions you can toss around internally to start thinking about what you will need to include in your B2B website plan.

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