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Social Media Marketing

Expanding Your Business into the Social Stratosphere

Website Marketing CT - Social Media

Pinpointing and targeting qualified customers

Let’s face it: When it comes to business these days, social media marketing has become an extension of company branding, public relations, customer service and even sales. That said, it takes a lot of time and effort and it’s hard to keep up with. Maybe you’ve tried to do it in-house and then your business got in the way. You know it’s important in this day and age, but it sits as a “to-do” on that faded yellow list of future goals.

Social media marketing offers a unique opportunity to get in front of a very specific and targeted demographic that’s perfectly suited to your business. You can target your posts by geography, interest, behavior, job title, industry, level of education, age, gender and more. Your blog content can help visitors learn more about your products and services while expanding your keyword rankings for search terms that convert. This is a great way to raise awareness for your brand and promote your content to the people who would find it most useful.

Twitter, Facebook, Google+, LinkedIn and Pinterest are just a handful of the top social media channels that we can help you connect with. Incredible numbers of users flock to these sites to have fun, reach out, collaborate, learn, share and experience through unique connections that let them interact with the communities they care about.

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Writing Services CT

More specifically, social media management includes:

  • creating and implementing social media presence and campaign strategy,
  • optimizing campaigns for search,
  • designing and setting up appropriate social media profiles,
  • delivering monthly or bi-monthly editorial calendars including proposed social media posts/links, blog topics, article ideas, press release content suggestions and link-building articles (depending on budget and needs),
  • after approval, writing and optimizing content,
  • after approval, posting content as specified in calendar,
  • identifying trends and engagement opportunities,
  • building audience: create ads and boost posts as necessary,
  • engage with potential referral sources and your target market, and
  • monthly reporting and analysis.


Timeline & Milestones

The editorial calendar: keeping you in control

Our community managers will learn about your business from the inside out. We collaborate with you regularly to come up with ideas for posts and blogs that are aligned with in-house promotions and business goals. We provide you with an editorial calendar that lists weekly ideas for social media posts, blog topics, and any content marketing articles that are timely and relevant to your business and target market. You review and approve the content. We make sure it is posted regularly. We engage with your followers and build your audience. We make it happen. Problem solved.

Blog Writing

Blog setup, writing and posting services

Blogging is a great way to release new content about your products and services and build traffic and interest in your website. It helps you rank for relevant keywords in popular search engines such as Google, Yahoo and Bing and helps establish you as an expert in your profession. The results can be compelling. We meet with you quarterly to determine relevant topics based on the keywords and customers you’re targeting. Our website content writers handle the research, content and optimization, if you wish. Then we post your blogs regularly, including tagging for keywords that are relevant to your audience.

Connecticut Website Design Service Areas

Local & National Service Areas:

CT Social Media Marketing Services are available locally in Fairfield County, including Greenwich, Stamford, Norwalk, Bridgeport and surrounding areas. Remote services are available outside of CT and NY.