Inbound Marketing Case Study

Marble & Granite Fabricator

Natural Stone and Quartz Supplier, Fabricator and Installer for Commercial and Residential

Result

283%

Organic Traffic Growth Year Over Year

Result

9%

Organic Traffic Conversion Rate

Result

100

Leads Generated from Website Monthly

See What Our Clients are Saying

"When I first partnered with Synerge-marketing, my expectations were that their marketing expertise would help my website be more effective and generate more customers for my business. Throughout the website design project, I was impressed not only by their level of professionalism and expertise, but also with their quick execution on their marketing strategy. Immediately upon the launch of the new website and marketing program, I began seeing an increase in business generated from the web. Each month, through their thorough reporting of activities and reports, I know where my marketing investment is spent and the results from every dollar invested. The team definitely keeps my business goals and best interests top of mind and I appreciate their ongoing guidance and true partnership."
– Sinan Sepkin, Owner

SERVICES: Marketing Strategy, Website Redesign, SEO, Content Writing, Inbound Marketing (Blogging, Social Media, Conversion Optimization), HubSpot Implementation and Management


 

 

 

The Goal: 

  • Increase qualified website traffic for relevant keywords focused on homeowners and building professionals in targeted geographic area
  • Improve brand awareness of new retail location
  • Extend reach of brand and elevate as the leading provider in the area
  • Evolve website as a lead generation tool

 

 

Manufacturer Website Design

The Solution: 

  • A comprehensive strategic marketing plan
  • Blog and website content supported by a keyword-rich editorial calendar
  • On page SEO and website conversion optimization
  • Social media account set-up, publishing, engagement and advertising, inclusive of Twitter, LinkedIn, Facebook and Pinterest
  • Monthly email marketing outreach to industry professionals, customers and prospective customers

The Result: 

  • Organic has increased 221,500% year over year (YoY)
  • 537% keyword ranking increase YoY
  • 21% of website traffic is driven by social media
  • Company transitioned spend on sales representative to marketing budget given first year results

 

 

Organic Search Traffic Increase YOY