Inbound Marketing Case Study

Men's Healthcare Practice - Harry Fisch MD

Men’s Health Doctor, Urologist and Micro-surgeon

Result

1500%

Increase in Website Traffic in 2 Years

Result

90%

Increase in New Patient Inquiries

Result

20%

Landing Page Conversion Rate

"Our experience with Synerge-marketing has been extremely positive. Most importantly, our business has seen a significant rise in prospects and an increase in the percentage of prospects that turn into patients. "

SERVICES: Marketing Strategy, Web Design, SEO, Inbound Marketing (Blogging, Social Media, Conversion Optimization), HubSpot Implementation and Management, Sales Enablement


 

 

The Goal: 

  • Increase qualified website traffic for relevant keywords focused on targeted surgeries and services
  • Improve new patient acquisition for specific, high profit services
  • Establish professional credibility and brand awareness

The Solution: 

  • A comprehensive strategic marketing plan and website redesign
  • Thought leadership blog, editorial calendar and social media plan
  • On page SEO and website conversion optimization
  • Email marketing outreach to organic list of qualified patients
  • HubSpot sales enablement support to strengthen engagement and increase close rate of qualified prospective patients

The Result: 

  • Approximately 70% of website traffic is generated from the blog
  • Improved visitor-to-contact conversion rate from .19% to 19%
  • Average of 22 new patient requests each month
  • Streamlined lead nurturing process to influence offsite lead-to-patient conversion rate
Healthcare Web Design - Dr. Harry Fisch
Inbound Marketing Case Study Results - Healthcare
Inbound Marketing Case Study Results Healthcare